Viva Energy’s Shell Card was recognised as the country’s leading fuel card by small businesses in Canstar Blue’s latest annual review.
This accolade, titled ‘Most Satisfied Customers Award – Small Business Fuel Cards, 2023‘, was determined based on a survey involving over 450 small business leaders and decision-makers, reflecting on their fuel card usage in the preceding year.
Shell Card dominated in every single one of the eight criteria, which includes Overall Satisfaction, Client Service, Petrol Station Amenities, Account Oversight, Loyalty Initiatives, Fee Structure, Availability of Petrol Stations, and Fuel Cost Reductions.
Jevan Bouzo, the Chief Executive Officer for Convenience and Mobility at Viva Energy, expressed delight over the Shell Card team’s achievements being acknowledged by clientele.
“We are always pushing the envelope to surpass customer expectations,” commented Bouzo.
“This honour signifies the recognition of our continuous efforts. Furthermore, it’s heartening to observe the Shell Card emerging as an invaluable asset for small enterprises. We remain committed to ensuring the Shell Card remains a pivotal resource for businesses in Australia.”
In the past year, Shell Card has been proactive in refining its services and product suite in the realm of fuel cards, always placing customer needs at the forefront. Among these enhancements, the brand has launched a dedicated call centre within Australia, assuring premium client service and support. They also unveiled the Shell Card Portal, empowering account managers with more comprehensive fuel management capabilities.
Updates have also been rolled out for the Shell Card GO application, offering fleet overseers enhanced transparency into their vehicles’ fuel usage. In a strategic move, Shell Card has broadened its collaboration networks, guaranteeing customers access to an extensive range of service stations with competitively priced fuel.
Canstar’s study underlined Shell Card’s supremacy over competitors in all measured aspects, especially in terms of fuel discounts and associated costs. Notably, the research pinpointed client service and loyalty schemes as the primary determinants of customer contentment in the small business fuel card sector.
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