This is not a drill.
Krispy Kreme has announced a collaboration with Cadbury favourite Caramilk, marking the very first time that Caramilk has officially featured in a sweet bakery treat.
The two limited-edition doughnuts will be available from over 7-Eleven stores across the country.
Cadbury Caramilk is the fastest-growing chocolate brand, making over $56 million of sales since its launch and growth of 43 per cent in the past year.
“The Cadbury Caramilk craze didn’t go unnoticed here at Krispy Kreme, so we knew we had to give Aussies the chance to taste the two iconic flavours brought together in our delicious doughnuts,” Olivia Sutherland, Marketing Director at Krispy Kreme Australia told 7NEWS.com.au.
“No one can resist Caramilk, and we love coming up with new flavours for our fans which we’re sure will be an irresistibly tasty new addition to the range.”
Joanne Raven, Licensing and Cobranding Manager ANZ at Mondelez International hinted that there will be more Caramilk creations in the future.
“The partnership between these great brands is a growing success and we’re already collaborating on what the next taste sensation will be,” Raven revealed.
The Caramilk Shell features signature shell-filled crème, dipped in Caramilk chocolate and covered in Caramilk flakes.
An Original Glazed doughnut, dipped in Caramilk chocolate, sprinkled in Caramilk flakes and finished with a decadent white truffle drizzle.
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Extracted from 7news